Tuesday, May 6, 2008

6 Simple Tips to Get the Most Out of Your Activity Listings

So you’re an activity operator / experience provider who’s added themselves to YouGoDo or just about to add yourself to YouGoDo for free, here’s 6 simple tips to make sure you get the most out of your YouGoDo listings...

1) Add a photo - We like eye candy, so the easiest way to ensure you appear nearer the top of search results is to include at least one photo with your listing.

2) Captivating title - This is usually the first thing a person will read after being drawn in by the photo so make it count. Don’t make it too short as it won’t be very interesting e.g. “Scuba Diving”, but equally, don’t make it too long or people are unlikely to read it, or it might not squeeze into the space provided in the search results. Try to strike a balance. Having trouble thinking of something? Simple ideas include pulling in the company name or better still location, e.g. “Scuba Diving with Acme Diving” or “Scuba Diving in the Red Sea”.

3) Decent description - Make sure you add a good description. It’s unlikely a description of only 10 words is likely to convey a good idea of your activity. People are more likely to click on good quality listings when they are present. At the same time, there's no need to over do it - it doesn’t need to be too long, but it has more chance of turning up in search results if you provide a decent amount of detail.

4) Additional info - Providing more information that the bare basics of title and description shows us that you’ve put some effort in to your listing. As a result your efforts are rewarded by having your listing placed higher up in search results.

5) Multi-lingual - Adding your listing in more than one language allows you to reach out to different nationalities more easily. Many people from all over the world use YouGoDo and search results will always favour listings in a users own language. If you need help translating your listing enquire about our translation services.

6) Up to date - Try to update your listings at least once every 6 months. We give preference to fresh and maintained listings over untouched possibly stale listings.

Please also note - in order to prevent abuse of YouGoDo we approve all listings before releasing them into the wild. So please don’t try any sneaky or under-handed techniques to try and make your listings appear higher up in search results (I know most of you wouldn't, but there's been a few attempts in the past), it’ll just result in your listing approval being delayed while we ask you to amend it.

Happy YouGoDo’ing!

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